For smaller companies and startups, the seamless integration between marketing, sales and customer service comes more naturally, but this can be a daunting task for large organizations.
In this eBook, Aligning Your Company On Customer Values, you’ll hear what some of the most successful business owners have to say about breaking down organizational barriers. You’ll discover proven, research-based solutions on:
- How to establish shared goals
- How to clarify roles and decision authority
- How to identify gaps within your organization
- How to measure success
- How to become a customer-centric organization